What is SEO

SEO stands for Search Engine Optimization. It’s the practice of improving how well your website shows up in search engine results pages (SERPs) for things like products, services, or informative topics related to your business.

Imagine you have a bakery and someone types in “best cupcakes near me” on a search engine. You want your bakery’s website to be one of the top results they see. That’s where SEO comes in. By optimizing your website with relevant keywords and content, you can increase your chances of ranking higher in search results.

Here’s a breakdown of what SEO is all about:

• Improving Visibility: The more visible your website is in search results, the more likely people are to find you.
• Targeted Traffic: SEO helps attract users who are already interested in what you offer.
• Organic Results: SEO focuses on unpaid traffic, rather than paying for ads.